Maximizing Revenue Enablement with Generative AI: A CTO’s Guide to GPT and LLMs
As Mediafly’s CTO, with over 20 years of experience in engineering, consulting, product management, and executive roles, I’ve witnessed...
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Rev up your revenue engine: key stats and trends in B2B revenue enablement
As buyer budgets shrink and competition for wallet share intensifies, enabling the entire GTM team is paramount to success....
Read moreLights, Camera, Action: Mediafly Sets The Stage For Category Leadership
Even if they don’t admit it publicly, consultants have their favorite clients – and Forrester analysts are no different....
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Mediafly Named to G2’s Best of Sales Software Products
G2 recently released their list of Best Software Products for 2024 and Mediafly was named one of the best Sales software platforms. There are thousands of sales tech vendors on the market right now. Out of 3,942 total products in the sales software category, and 305 that were eligible for the 2024 Best Software Awards,
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Peak Revenue Performance Starts with Unified Data
Every digital sales interaction leaves a trail of breadcrumbs behind. Within those crumbs, you’ll find key insights about buyer patterns and behaviors, but you’ll only be able to take action on those findings if you have unified CRM data. Break Down Data Silos for a Better Buyer Experience Different GTM teams often have access to
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Optimizing Conversation Intelligence With Call Dispositions
As buyers increasingly interact digitally they’re leaving behind treasure troves of data that can help revenue leaders enable their teams to be more effective than they’ve ever been able to be. Today, B2B buyers are up to 70% through their buying research before contacting sales. Yet, in many organizations data is siloed, with inconsistent reporting
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Maximizing Revenue Enablement with Generative AI: A CTO’s Guide to GPT and LLMs
As Mediafly’s CTO, with over 20 years of experience in engineering, consulting, product management, and executive roles, I’ve witnessed groundbreaking technological innovations that have reshaped our world. From the Internet and mobile proliferation to client-server, ASPs, and SaaS, each disruption has had a profound and lasting impact on personal experiences and company operations, particularly in
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The 7 Revenue Intelligence Signals You Don’t Want To Miss
Revenue intelligence is all about using data analytics, machine learning, and AI to gather, analyze, and interpret customer and sales data to boost revenue growth and operational efficiency. Gartner defines revenue intelligence as, “third-party solutions that enhance the activity management, deal insights and pipeline analytics offered by sales force automation (SFA) platforms”. This involves collecting
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